Memo

ANNICK JORDI & NOELLE VIELLARD-JORDI

Traipse the globe for refined yet vibrant jewelry and you’ll uncover Bahina. Founded in 2007, the Swiss-based jewelry company merges the talents of its Founders, sister duo Annick Jordi and Noëlle Vieillard-Jordi, combining Annick’s eye for fashion with Noëlle’s gemstone expertise.

A love of unique, hand-cut gems, carefully sourced from Jaipur and Italy, sets the tone for the designer’s confident use of color balanced with a timeless aesthetic and the highest-quality craftsmanship. Their collection of statement pieces also explores the integration of hand-carved Venetian glass intaglios, Porcellini shells, and flowers preserved in resin, all set in 18K gold.

Raised in Berne, Switzerland, the sisters’ ambition lies in their vision for Bahina: creating happy jewelry that makes women feel good.

IN THEIR WORDS

“We always say we make happy jewelry. We think women should wear colors and things that make them feel good. We like to say, ‘We want to compete with a Gucci handbag, not Harry Winston.’ We want women to buy our necklace or earrings instead of a fancy accessory. We love the fun jewelry of costume jewelry, but we don’t like to wear fake stuff. This is why we stared our own company—because we couldn’t find what we really love to wear.”

WHAT WE LOVE

Bahina is an ode to the joy of color. Gemstones in a rainbow of hues and an array of textures, shapes and stone cuts dominate the collection, which exudes a distinct exoticism. Feminine and whimsical, Bahina jewelry is for the woman who appreciates colorful gems as well as creative flourishes such as the Venetian glass intaglios and preserved flowers.

FILTER (12 ITEMS)